Our brand new event series ‘Yoyo Presents:’ is about bringing people and companies together to learn from industry experts and share thoughts and ideas with peers.
The first event in the series, ‘Yoyo Presents: Talkin bout iGeneration’ took place on 28th March and was inspired by the work we’ve undertaken with some incredible charities, including the RNLI, RSPCA and YoungMinds.
The event was focused on one of the biggest issues facing charities today; creating a sustainable future for fundraising. Research from Charities Aid Foundation suggests that the next generation of supporters recognise the important role of charity, but we’re losing their engagement with current fundraising techniques. There is a need to find new and innovative ways to connect with younger audiences.
An audience of 50 marketing professionals from UK and International charities joined us at The Victorian Loft, Lumiere London to hear speakers from the RNLI, Charities Aid Foundation, COIN Research and Yoyo as they shared research, recommendations and first hand experience on this topic.
Watch some of the highlights from the day and please do get in touch if you’d be interested to know more about the event, speakers or presentations.
Look out for the next instalment of ‘Yoyo Presents’ in the coming months.